ABOUT
Helping Operators Build Better Hospitality Businesses
WHO WE ARE
Serve & Profit Co. is run by working hospitality operators. We're still on the floor every week: running rotas, chasing suppliers, closing out the till. We're not consultants who left the job years ago.
Between us, we bring over 25 years of frontline experience across pubs, restaurants, hotels, private clubs and golf venues. We've opened sites, turned round tired ones, and sat through the bad weeks that never show up until month-end.
Serve & Profit Co. is built on the advice we wished someone had given us. It's practical and specific, and it's tested on a Friday night, not in a slide deck.
Why you won't find our names here
We're a small team of current operators, and we keep the specifics private. That keeps us independent and free of conflicts of interest with our day jobs. It also means our advice comes from what works, not from a reputation to protect.
You'll meet us properly on your free call.
What We Do
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We help independent operators, chefs nd investors build venues that make money and keep their people.
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Startup Support: from site selection to opening week, so you avoid the costly mistakes and open with systems already in place.
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Growth Partner: events, promotions and a revenue calendar planned weeks ahead, so the busy periods get used properly and the quiet ones get filled.
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Performance Pulse: hospitality bookkeeping and weekly reporting on payroll, cost of sales and sales mix, so problems show up while you can still act on them.
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People Problems, Sorted: discreet support with investigations, disciplinaries, performance plans and the structures that stop the same issues coming back.
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How We Work
Everything we do comes back to three things.
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Margin: costed menus, tighter purchasing and pricing that reflects what each dish really costs you, including the labour behind it.
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Momentum: a calendar that's planned, not reacted to, so your covers grow without your hours growing with them.
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Consistency: clear specs, simple checklists and proper training, so service holds up whoever's on shift. A settled team is one that stays.
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The goal is always the same: a stronger gross profit margin and a team that sticks around.
“Their guidance turned our opening from stressful to seamless. Everything ran smoother, and we hit our targets faster than expected.”
- New Venue Owner
Who We Help
Service & Profit Co. helps hospitality operators, chefs and investors build stronger, more profitable businesses. Backed by over 25 years of hands-on experience in the industry, we understand what it really takes to run successful venues - the long hours, the pressure, and the passion that drives great service.
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Our approach is calm, practical, and grounded in real operations - not theory. We work with hospitality professionals at every stage, from new openings to established venues, focusing on clear systems, confident teams, and lasting profitability.
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At our core, we believe that great hospitality happens when service and profit work in harmony - and we’re here to help you achieve both.
Our Approach
Our approach is simple, practical, and built on years of operational insight:
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Practical – grounded in real hospitality experience, not theory.
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Insightful – focused on identifying what truly drives performance and profitability.
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Transformational – designed to create lasting, positive change for your business and team.
At Service & Profit Co., we believe great hospitality happens when service and profit work in harmony — and we’re here to help you achieve both.